TCBN Executive Director, Rosemarie Powell spoke with French news L-express.ca on the FIFA World Cup. Rosemarie emphasizes that the true success of the World Cup will be measured not only by visitor numbers and economic activity, but by the lasting benefits it delivers to local communities, businesses, and residents.
"Major international events should leave a legacy that extends well beyond the final match," Rosemarie notes, highlighting the importance of inclusive economic development, youth opportunities, good jobs, and legacy infrastructure for all.